Foodtown: Weeknight Flavor Upgrade
How do you liven up a boring dinner? With an upgrade, of course!
Supermarket chain Foodtown tasked us with creating organic content showcasing vibrant, mouth-watering meals made with products found in their stores. We approached shooting the series with colorful ingredients, accentuated by playful graphics inspired by the elevated essence of the "upgrade" concept.
Credits:
Writer & Director: Thomas Pavia
Producer: Chet Lombardo
Graphics Artists: Thomas Pavia & Will C. Mun
Art Director & Stylist: Adrian Bayona
DP: Michael Serna Ruiz
AC & Editor: Will C. Mun